Wednesday, October 30, 2019

Need to write my biography Essay Example | Topics and Well Written Essays - 250 words

Need to write my biography - Essay Example I enjoy travelling and camping – reveling in the sheer beauty and serenity of nature while sampling the diversity of people and cultures from across the expanse of the globe. Anyone close to me can attest that I was indeed born to become a nurse, and a dedicated one at it. Being a highly motivated and inspired individual, I am one of those characters who are ever willing to help others especially those reeling in sickness. It was this desire to dedicate my life’s effort towards the sick that led me into the nobleness of nursing. My aspirations for nursing date back into my childhood and teenage years and being the focused and relentless person that I am, I have currently been in the field of medicine for over a staggering 30 years. And my ambitions do not halt there by any means. I was lucky to graduate early from high school and immediately after my graduation I dived deep into nursing classes. I am presently the supervisor in the orthopedic unit at a reputable medical center in Arlington with further plans to advance my education and obtain a bachelor’s then a master’s degree in nursing. After relocating from Rock Island to Arlington, Texas, in 1996, I have been immensely blessed with a stable family of my own, a husband and three lovely children. Presently an active member of the COGIC in Arlington, Texas, the sky is the limit for me who with all these achievements tucked safe under my belt still feels like life is yet about to take off in

Monday, October 28, 2019

“Doll’s House” by Ibsen Essay Example for Free

â€Å"Doll’s House† by Ibsen Essay In all cultures it is easy to see the effects of change. Change can be a revolution, a new form of thought, or a new idea surfacing. No matter what these changes are, they often emerge from the minority. In several cases this results an uprising, turning the social system on end. Simple examples of this type of change can be seen in the French or American revolutions, and even in the hippie movement of the 1960’s. These changes depict how an idea shared only by a select few can snowball into the mindset of thousands. Within A Doll’s House and An Enemy of the People, Henrick Ibsen shows his standpoint on the benefits of social change, and evolution within a people. (Downs 1950) The title of the play, A Dolls House invites us to apply a metaphor to the play, to see what is going on in the Helmer household as somehow analogous to a childs game featuring an artificial life of dolls manipulated by the doll master or mistress. (Bloom 1999) A Doll’s House presents a revolutionary change for Norway in the 1880’s. During this time period women were seen as second or even third class citizens, and though numerically this is not true, a minority . Ibsen presents his character Nora as a plaything, sorely manipulated by the men in her life. The inferior role of Nora is extremely important to her character. Nora is oppressed by a variety of tyrannical social conventions. Ibsen in his A Dolls House depicts the role of women as subordinate in order to emphasize their role in society. Nora is oppressed by the manipulation from Torvald. Torvald has a very typical relationship with society. He is a smug bank manager. With his job arrive many responsibilities. He often treats his wife as if she is one of these responsibilities. Torvald is very authoritative and puts his appearance, both social and physical, ahead of his wife that he supposedly loves. Torvald is a man that is worried about his reputation, and cares little about his wifes feelings. (Bloom 1999) Ibsenss play is a modern tragedy which functions on two levels, questioning the established social order of the day and presenting the death of a marriage. Both these events create a great deal of tension, and combined with the language and actions used by the characters, make the play very intense. (Downs 1950) The main cause of dramatic tension throughout the play is the way that the difference between the real nature of the characters and the roles they are assigned by society is presented. This difference is demonstrated by the disparity in the action of the characters in comparison with their lexical choice. (Bloom 1999) A century and a quarter have passed since Henrik Ibsen’s A Doll’s House scandalized respectable audiences and delighted independent thinkers. A lot of progress has been made since then, especially in the area of women’s rights. But, as the old saying goes: â€Å"The more things change†¦Ã¢â‚¬  (Downs 1950) It’s not all that different nowadays after all, as any female who has hit her head on the glass ceiling might tell you. All of which makes Ibsen’s drama – one of the great classics of the stage at any time – incredibly relevant. Today the play is most certainly not as shocking as it was considered when it was released in it’s time purely because of the fact that today women are considered as equals. It does bring up issues of the time however and shows us that it took people to speak out against traditionalist views to get to the situation we are in today. Ibsen’s A Doll’s House is a highly regarded play nowadays and has been studied and analysed all over the world. Ibsen was influenced by many things and I believe they all contributed to the making of A Doll’s House. I think Ibson had a strong personality and was certainly not afraid to voice his opinion. The fact that he travelled because he didn’t believe in his Country at the time was a bold choice and did a lot for his work I think. Upon the whole, I liked reading the play A Doll’s House. In this play Ibsen portrays the bleak picture of a role held by women of all economic classes that is sacrificial. Of course, its more interesting to read a play, then a short story or even a poem. Its the most fascinating play Ive ever read before. (Downs 1950) Works Cited Bloom, H. (ed. ). Henrik Ibsen. Chelsea: Philadelphia House Publishers, 1999. Downs, Br. A Study of Six Plays by Ibsen. Cambridge, England: Cambridge University Press, 1950.

Saturday, October 26, 2019

Religion in Europe During the Life of Karl Marx :: Essays Papers

Religion in Europe During the Life of Karl Marx Religion as an institution has evolved throughout human history. When it began during the primitive stages of human existence, religion was concerned with society rather than the individual. Its role was to better society as a whole. At a later time religion began to take a greater interest in the individual, changing its role as a social institution.[1] This change in the role of religion led to the institution as a whole supporting personal growth and success, including wealth. In the Manifesto of the Communist Party, the authors denounce the separation of classes and the upper class in general, saying, â€Å"Society can no longer live under this bourgeoisie†.[2] As a result, the authors also denounced religion because by supporting wealth and encouraging capitalism it served to promote the upper class. Marx and other Communists felt that the evolution of religion throughout history was spurred on by changing economic and social conditions.[3] These two factors are very similar, and a change in one usually leads to a change in the other. At the time that Marx and Engels were formulating their ideas concerning Communism, radical changes were sweeping across the better part of Europe. The Industrial Revolution was in full swing with new inventions and industries growing rapidly. The demand for products increased dramatically and the entire lifestyle of many Europeans, especially the English, changed. The Revolution led people away from the rural farm life to the mass production of the urban scene. Workers were needed in booming industries such as cotton, iron production, and coal mining. As a result, people flocked to the cities to meet the need. These industries were controlled by the bourgeoisie, the wealthy upper class. They wanted to take advantage of the new technology and the intense demand for new products, which translated into money. These owners sent the poor farmers straight to work, and exploited them from the start. The workers received low pay and worked long hours in extremely unfavorable, and even dangerous, conditions.[4] This continued and the bourgeoisie prospered at the expense of the oppressed proletariat. Once the Industrial Revolution started it became rather efficient.

Thursday, October 24, 2019

Market Research Essay

The management process through which goods and services move from concept to the customer. As a practice, it consists in coordination of four elements called 4P’s: (1) identification, selection, and development of a product, (2) determination of its price, (3) selection of a distribution channel to reach the customer’s place, and (4) development and implementation of a promotional strategy. As a philosophy, marketing is based on thinking about the business in terms of customer needs and their satisfaction. Marketing differs from selling because (in the words of Harvard Business School’s emeritus professor of marketing Theodore C. Levitt) â€Å"Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about. And it does not, as marketing invariably does, view the entire business process as consisting of a tightly integrated effort to discover, create, arouse, and satisfy customer needs.† Read more: http://www.businessdictionary.com/definition/marketing.html#ixzz25h1HF3mw Marketing, Advertising and Sales – a definition Marketing is not advertising. Marketing is finding out what people want, why they want it and how much they’ll spend. Don’t confuse marketing with advertising. Advertising is the promotion of a service or product or company. It features a strong call to action and promotes the benefits of that being advertised. . Product/Service †¢ What does the customer want from the product/service? What needs does it satisfy? †¢What features does it have to meet these needs? †¢Are there any features you’ve missed out? †¢Are you including costly features that the customer won’t actually use? †¢How and where will the customer use it? †¢What does it look like? How will customers experience it? †¢What size(s), color(s), and so on, should it be? †¢What is it to be called? †¢How is it branded? †¢How is it differentiated versus your competitors? †¢What is the most it can cost to provide, and still be sold sufficiently profitably? (See also Price, below). Place †¢ Where do buyers look for your product or service? †¢If they look in a store, what kind? A specialist boutique or in a supermarket, or both? Or online? Or direct, via a catalogue? †¢How can you access the right distribution channels? †¢Do you need to use a sales force? Or attend trade fairs? Or make online submissions? Or send samples to catalogue companies? †¢What do you competitors do, and how can you learn from that and/or differentiate? Price †¢ What is the value of the product or service to the buyer? †¢Are there established price points for products or services in this area? †¢Is the customer price sensitive? Will a small decrease in price gain you extra market share? Or will a small increase be indiscernible, and so gain you extra profit margin? †¢What discounts should be offered to trade customers, or to other specific segments of your market? †¢How will your price compare with your competitors? Promotion †¢ Where and when can you get across your marketing messages to your target market? †¢Will you reach your audience by advertising in the press, or on TV, or radio, or on billboards? By using direct marketing mailshot? Through PR? On the Internet? †¢When is the best time to promote? Is there seasonality in the market? Are there any wider environmental issues that suggest or dictate the timing of your market launch, or the timing of subsequent promotions? †¢How do your competitors do their promotions? And how does that influence your choice of promotional activity? The 4Ps model is just one of many marketing mix lists that have been developed over the years. And, whilst the questions we have listed above are key, they are just a subset of the detailed probing that may be required to optimize your marketing mix. Amongst the other marketing mix models have been developed over the years is Boom and Bitner’s 7Ps, sometimes called the extended marketing mix, which include the first 4 Ps, plus people, processes and physical layout decisions.

Wednesday, October 23, 2019

The effect of a net economy

In order to arrive at a better understanding of what a net-economy is and how it stresses the relevance of software, it is first important to discuss the concept of a net-economy.   Net-economy is basically defined as a digital network that allows for the transfer of information from one source to another.This transfer has a value that then creates its own economy that takes advantage of the different electronic platforms that exist between parties.   It is also an economy that takes advantage of the development of information technology.   This brief discourse shall attempt to highlight the relevance of software in this growing economy and how it has changed the way by which business is conducted by shifting from people based focus to software dependent methods.The effect of a net economy can be seen clearly through the impact that the Business Process Outsourcing (BPO) industry has had on certain economies.The reason for this is that BPOs have opened up the world markets and has shown that, according to Friedman, there really is a flat world that allows the factors of production, in this instance information, to flow from one part of the world to another.   In his book entitled The Flat World, Friedman has cited the information exchange and the net-economy as one of the major forces that is currently changing the way businesses are run on a global level.This recognition of the net-economy has now stressed the importance of software to its success.   As Friedman elaborates, the impact of this is that software or the means through which information is transferred becomes more important than the people.The success of the net-economy is now dependent on the speed and velocity by which information can be processed from the source to the market.   Presently, most of the companies that are based in 1st World Countries that are engaged in IT require specialized talent, which can be found in other developing countries, in order to function.The depletion of talented individuals and workers is now forcing these companies to search for the required technical assistance in other talent rich countries located outside of the developed countries such the United States, such as India and China.   Without software, there is no way by which this information or talent can be accessed, it becomes increasingly important, therefore, to ensure that there is enough software to support the net-economy.The main contribution or impact that software has had with regard to the economic aspect is that the net-economy has greatly increased the relative wages that individuals now receive with those engaged in the IT sector earning relatively more in the present than ever.The salary range for programmers in other countries is significantly lower than that of most developed countries with a higher standard of living and therefore even by relocating the entire business process to other countries and factoring in the movement costs and expenses, the companies that resort to outsourcing still save more than they would if they chose to continue all business operations in the developed countries.This means that people as a cost of doing business is a factor that can be changed and is now variable.   This also signifies that software development is quite integral to this process because it allows businesses to relocate the variable factors without a decrease in productivity.In a very serious, competitive environment, companies have to concentrate on their core competency and they want to outsource everything and reduce cost and therefore the world is seeing the trend toward offshore outsourcing increasing.As technology continues to improve and the business world becomes more and more competitive, the growing role of a net-economy becomes crucial.   Yet in order for the net-economy to take full advantage of the situation it needs to lay the infrastructure for such which lies in the information technology development and software.The prom ise of increased velocity for information transfer between business units and lower costs can only be achieved with the establishment and creation of this technology backbone.   Therefore, while people, as a business resource, are important, in a net-economy the key to survival and to remaining competitive lies in the software.

Tuesday, October 22, 2019

JAMIE Poem †Poetry Course (300 Level Course)

JAMIE Poem – Poetry Course (300 Level Course) Free Online Research Papers JAMIE Poem Poetry Course (300 Level Course) When Jamie was sixteen Suddenly he was deaf. There were no songs, No voices any more. He walked about stunned by the terrible silence. Kicking a stick, rapping his knuckles on doors, He felt a spell of silence all about him, So loud it made a ringing in his ear. People moved mouths without a second escaping: He shuddered at the straining of their throats. And suddenly he watched then with suspicion. Wondering if they were talking of his faults, Were pitying him or seeing him with score. He dived into their eyes and dragged up sneers, And sauntering the streets imagined laughter behind him. Working at odd jobs, ploughing, picking potatoes, Chopping trees in the lumber woods in winter, He became accustomed to an aimless and lonely labor. He was solitary and unloqualious as a stone. And silence grew over him like moss on an old stump. But sometimes, going to town, He was sore with the hunger for company among the people And, getting drunk, would snout at them for friendship, Laughing aloud in the streets. He returned to the woods, And dreaming at night of a shining cowboy heaven Where guys crashed through his deafness, awoke morose, And chopped the necks of pine trees in his anger. Jamie is my favorite poem because it really makes me think about what we take for granted. Sight, smell and hearing we all think it is a given but some people get it taken away from them or do not receive it when their born. I don’t know what I would do with out one of my five senses. It must have been very hard for Jamie to adjust to this. Research Papers on JAMIE Poem - Poetry Course (300 Level Course)Mind TravelThe Spring and AutumnThe Fifth HorsemanThe Hockey GameNever Been Kicked Out of a Place This NiceThe Effects of Illegal ImmigrationHonest Iagos Truth through DeceptionQuebec and CanadaHip-Hop is ArtThe Masque of the Red Death Room meanings

Monday, October 21, 2019

James Joyces Dubliners essays

James Joyce's Dubliners essays In James Joyces, Dubliners, we get to catch a glimpse into the great world of Irish culture and heritage. Joyce explores many issues that confronted the Irish at the turn of the century. The constant struggle to keep money in the pocket; be a good Catholic, men and their excessive drinking, and the struggle of keeping the inner family bound together is what we see through the window painted by Joyce. His stories illustrate these issues and he was not a popular man for making them public and pointing out the many faults of Irish people of the time. Life was a difficult struggle for many of the people of Dublin and many of them had a hard time dealing with the disappointments of life. There are several reoccurring themes in Dubliners, but there are two that stand out in my mind particularly. In several of Joyces stories, the characters deal must deal with disappointment and drunkenness. One of the first stories in the book takes a look into both of these scenarios. In Araby, a young boy develops a crush on a neighbor girl. One day, the young girl initiates a conversation with the boy. He tells her that he is going to the bazaar. The young girl is unable to attend due to a religious retreat. It is one of the first disappointments illustrated in the story. Since the young girl is unable to attend, the boy promises to bring her back something from the bazaar. After a long and sleepless night, the boy awakes and asks permission from his aunt and uncle to go to the bazaar. He is granted permission and waits for his uncle to return home that evening. As he waits, time dwindles down and his trip to the bazaar starts to look more and more hopeless. Finally the boys un cle returns home in a discombobulated state of mind. Perhaps his uncle was out drinking, but he did forget about his nephews trip to the bazaar. Disappointed in his uncles forgetfulness, the boy still makes an attempt to get to the bazaar. When he...

Sunday, October 20, 2019

Public Restrooms in Franceâ€Les Toilettes Publiques

Public Restrooms in France- Les Toilettes Publiques When you travel to France, one thing is certain- youll have to use the restroom. Politely asking where the toilets are is a delicate thing in French. Now that youve mastered the toilet-related vocabulary and the strange double flush tank, you are ready for your next challenge: using (and surviving) Les toilettes publiques! In a small (or huge) town, using les W.C  of a restaurant or a cafà © should not be a problem. Just ask oà ¹ sont les toilettes sil vous plaà ®t, and you should be fine. But unless you are a patron, in many very touristy areas, youll have to use the public restrooms. It may be worth buying un cafà ©, even if you dont drink it, so you can use the cafà ©s bathroom. Some very old fashioned public restrooms or very old fashioned restaurants will have what we used to call une dame pipi (literally a pee lady ... a more PC term is agent dentretien- maintenance officer). This person cleans and takes care of the place. Its customary to leave them a tip- 50 centimes or one Euro. Les Urinoirs (urinals) are still very common and not so discreet in France. Its not uncommon in a public restroom to have a urinal section facing the closed toilets so that when you enter/exit the restroom you will pass in front of urinating men ...  how nice. More modern public restrooms will be some sort of a cabin (called une sanisette) which opens up when you insert a coin (they are free in Paris since 2006 ... and more or less  dirty ... and always lacking toilet paper, so plan on bringing tissues). The instructions are pretty clear, and there are usually drawings. However, a  Skype student of mine had an interesting story with one of these. He had to pay one Euro to get in. So, after he did his business, as he left and the door opened, he let his spouse in. And she got ... a free shower! Some of these cabins get fully rinsed after each use, from top to bottom. So ... pay the extra one Euro. And yes, it is still very true, many public restrooms (rarely in cities, but frequently highway restrooms) are what we call des toilettes la turque- no seat but a hole. I hate these, as Im pretty sure every other woman does. Basically, there is a hole, and two rectangles to place your feet, supposedly out of the pee route. Face the door if you want to limit the damage. No, French women dont have a secret about using these. We are all created equal when it comes to using these awful devices.   Last thing ... the French are not really shy when it comes to peeing al fresco- outside! If you drive around France, you may sometimes see a car stopped on the side of the road, with a guy facing the fields and relieving himself. Well, at least he is not facing the road. Nothing shocking here for the French, its only human nature!

Saturday, October 19, 2019

Applications of Machiavelli Essay Example | Topics and Well Written Essays - 1750 words

Applications of Machiavelli - Essay Example Since a corporation is viewed as a human being sometimes, he may forget to look at the grievances of his employees. If a manager does not understand the grievances of his/her juniors then it becomes very difficult for them to address their challenge. If this does not happen then the leader is likely to face rebellion and therefore a good leader must have his fingers at the pulse of his/her employees. John and Johnson Company have applied this option through its strong business ethics principle. The company exhibits strong business ethics whenever conducting its business. While collaborating with the manufacturers, John and Johnson ensure that there is a strong client-customer relationship. It feeds the manufacturers with the required information on the products customers require, defining their features and characteristics. Additionally, the company ensures good relationships with its customers, especially in meeting their needs and responding to their queries. Thus, it observes mora ls and ethical business relations with its customers. It avoids the use of child labor, provides the customers with safe products, and even educates the customers on the various products they provide to them. The author believes that any good leader to be successful must be able to maintain an air of power. He proposes that the leader should always have the last word despite listening to advises from various sources. He is insists that it is not good for a leader to let others know what he/she is thinking about. Another important lesson that we learn from Machiavelli is that good managers should be able to appeal to people’s passions. Just like a good leader, a corporation should strive to gain human loyalty. This will help the leader gain recognition, reliability, and loyalty from his/her juniors. In the business arena, this is called the principle of marketing which involves creating a strong brand image. John and Johnson Company has managed to create a good brand image whi ch is attracting and maintain loyal customers to their company. There are various definitions regarding branding. According to American Marketing Association, branding refers to the name, sign, symbol, or design that is meant to identify a good, product, and services and distinguish from one seller to another. According to this definition, branding is not just the concept of marketing your product and making it known but it is the concept of differentiating a product or a service from one seller to another. According to the American marketing Association, a good band must be able to deliver the intended message clearly in addition to confirming the credibility of the product or service. A good brand should also be able to connect your target prospects emotionally and motivate the buyer in addition to concreting customer loyalty. Since time in memorial, brand has been seen as a part of the product to cause fashion. With this in mind, communication strategy towards the brand, has been working on exposing brand image of a certain product. According to (Aaker & Joachimsthaler), the traditional way of branding was only concerned with building the brand image, which according to them was only leading to short-term results. According to (Kapferer), a brand is supposed to be disclosing hidden qualities of the product or the service that people cannot come into contact or see. Moreover, Machiavelli teaches the value of always watching our back as good managers. In his

Friday, October 18, 2019

Are political parties beneficial or detrimental to democracy in Essay

Are political parties beneficial or detrimental to democracy in Australia - Essay Example The fact that they are vehicles for the further development of the Australian society cannot be underestimated because political parties can be said to be the foundation upon which the democratic system as practiced in this country is built and without them, then the democracy which has been long practiced and has become a basic part within Australian life would end up being meaningless. It is a fact that the political parties within Australia have led to the further development of democracy in the country and because of this, Australia can be considered to be among the most democratic countries in the world, boasting of a population that is free to actively participate in politics. Because of the existence of political parties in Australia, as well as the compulsory voting system, there has developed, over the past few decades, a political system in this country where most of the individuals within it have come to participate in politics in one way or the other. ... Australian democracy can be said to be based on its political parties because it is often through them that the Australian people get to express their political opinions as well as ensuring that the changes that they want in their society are implemented. Political parties are extremely beneficial to democracy in Australia because they help in the swift development of the systems which are necessary to sustain the said democracy (Economou, 1997). It is often in the interests of the political parties involved to ensure that they maintain the democratic system in Australia because not to do so would create a situation where the entire state would fall into chaos, since there would be no stabilizing factor in the political sphere of society (Walsh, 2001). This shows that political parties play a crucial role in the society because they ensure that the diverse opinions of its people are represented (Zappala, 1998); hence there are no instances of dissatisfaction within it that may end up leading to revolutions such as the famous French Revolution. The Australian political system has what is considered to be a mild two party system, as seen through the existence of two dominant political groupings which often tend to pursue different political policies altogether. These groupings, namely the Australian Labour Party, and the Coalition, pursue different policies in all the aspects of government at the federal level and this ensures that the democratic system of Australia remains robust. Among the most contested aspects of policy that have often led to the coalition between these two political parties has been on matters concerning the national security of Australia. Over the last few years, there has emerged a great debate between the Australian Labour Party and the

Rainwater Harvesting Essay Example | Topics and Well Written Essays - 250 words

Rainwater Harvesting - Essay Example Furthermore, the tanks have a 15-year warranty and use up-to-date technology to ensure the water is safe for human consumption (JFC n.p.). The availability of different sizes makes the system ideal for areas without water security. The installation process is cost efficient as the tank can be backfilled with pea-gravel instead of backfill. Furthermore, the assembling of the tank can take place on-site, and the assembly instructions provided eliminating the costs of hiring a crane. The Stormsaver provides high-quality rain harvesting systems at competitive prices. It provides its services for domestic and commercial use. Testimonials from users of the system argue that the installation has halved their water bill, and the installation budget is small. According to John Thorne, the Stormsaver System cost  £2,500 and an extra  £5,000 to install (Stormsaver n.p.). The plant reduces domestic consumption as the water covers toilet flushing and sprinkler systems. Furthermore, the company offers free servicing, maintenance and installation, reducing the cost of purchase and

Thursday, October 17, 2019

Strategic Perspective - Zara Report Essay Example | Topics and Well Written Essays - 3750 words

Strategic Perspective - Zara Report - Essay Example However, the company has been influenced by certain external factors throughout its dominant apparel retailing business. It has been found from the external analysis of Zara, it has been found that the company has been able to obtain substantial advantages within the global business environment. Moreover, the external analysis of Zara has revealed that in the fast fashion retail industry the bargaining power of buyers is quite high, therefore the company needs to constantly strive towards their varied and altering altering preferences. Additionally, the company has developed robust internal resources based upon its competent human resource capabilities. On the other hand, in relation to corporate social responsibilities, Zara follows certain ethical code of conducts in its business practices which facilitates the company to achieve sustainability. However, Zara in recent years has been dogged with certain public relations related crisis due to certain undesirable conducts. Therefore, certain strategic options and choices as well as recommendations such as expanding outsourcing activities and focusing on PR along with CSR initiatives have been advised to the company so that it is able to maintain its dominant position in the global fast fashion retail industry. Table of Contents Executive Summary 2 I. Introduction 5 II. External Environment Analysis 6 II. I. PESTEL Analysis 6 II. II. Five Forces Analysis 8 III. Internal Environment Analysis 9 III. I. SWOT Analysis 10 III. II. Internal Resources and Capabilities 11 III. III. Value Chain Analysis 13 III. III. I. Primary Activities 13 III. III. II. Support Activities 15 IV Corporate Social Responsibility (CSR) 16 IV. I. Ethics 16 IV. II. Public Relations (PR) Crisis 17 IV. III. External Stakeholders Issue 18 V. Strategic Options and Choices 18 V. I. Expanding Outsourcing Activities to Other Developing Countries 18 V. IV. Emphasising Upon PR Campaigns 19 VI. Implementation and Evaluation 20 VII. Recommendations 21 V II. I. Improvement of the CSR Initiatives 21 VIII. II. Emphasise Upon Greater Initiatives on PR Activities 21 VIII. Conclusion 22 References 23 I. Introduction According to the present increasing competitive business scenario witnessed in the fashion retail industry, Zara has been recognised as one of the renowned fashion brands. The company has been playing a leading role in the respective industry through expanding in different global regions across the world. Zara is the major brand of its parent company The Inditex Group, one of the dominant clothing retail organisations within the globe (Corporate Excellence, 2011). It can frequently be observed that the company highly seeks to represent unique fast-fashion clothing to the global customers. In accordance with the present day context, the company is performing its leading role in 86 countries through its more than 1750 stores across the different nations of the world (Inditex, 2013). Emphasising upon the present competitive glob al clothing retail segment, the primary objective of this report is to demonstrate an in-depth analysis of Zara in the global clothing retail industry. The discussion of this report will be focused on analysing external environment of Zara through incorporating PESTEL and Porter’s Five Forces framework. Moreover, the discussion of t

Reaction Paper 3 Term Example | Topics and Well Written Essays - 500 words

Reaction 3 - Term Paper Example In most instances at present thus, conventional measures of incarceration with punishment, deterrence, and incapacitation become rather less conducive especially for mental health considering situations in which prisoners with history of psychological disorder worsen in prevailing condition as to become contagious with fellow inmates. The availability of community supervision, as an alternative remedy employs a more humane and sensible approach which apparently is not covered within customary incarceration. While the latter remains emphatic with the old rigid tradition of confining the accused and convicted criminals, community supervision may assume flexible forms capable of reducing harshness or severity of the former system given that the offender complies to accept a specified period of supervision by a probation officer and abide by additional set of particular rules required by the court while the sentence the offending party ought to serve is put under suspension (Community, 2 010). Justice advocates and some critics on their side might react in opposition and raise protest toward any possible impunity with community supervision on the ground that punishment must be executed to those who deserve it. Upon deeper evaluation of such mechanism to differentiate from incarceration, nevertheless, supervision in its essence would prove beneficial at being able to transform a criminal from a violent character to a sane and sound well-being. If incarceration has since been able to produce targeted results at resolving to renew moral conduct of convicted individuals while in the course of being punished, discipline offered through a less crude option of community supervision may be customized to adjust to the specific needs of a criminal. This way, much focus may be granted to the latter who, by personal choice of the officer-in-charge,

Wednesday, October 16, 2019

Strategic Perspective - Zara Report Essay Example | Topics and Well Written Essays - 3750 words

Strategic Perspective - Zara Report - Essay Example However, the company has been influenced by certain external factors throughout its dominant apparel retailing business. It has been found from the external analysis of Zara, it has been found that the company has been able to obtain substantial advantages within the global business environment. Moreover, the external analysis of Zara has revealed that in the fast fashion retail industry the bargaining power of buyers is quite high, therefore the company needs to constantly strive towards their varied and altering altering preferences. Additionally, the company has developed robust internal resources based upon its competent human resource capabilities. On the other hand, in relation to corporate social responsibilities, Zara follows certain ethical code of conducts in its business practices which facilitates the company to achieve sustainability. However, Zara in recent years has been dogged with certain public relations related crisis due to certain undesirable conducts. Therefore, certain strategic options and choices as well as recommendations such as expanding outsourcing activities and focusing on PR along with CSR initiatives have been advised to the company so that it is able to maintain its dominant position in the global fast fashion retail industry. Table of Contents Executive Summary 2 I. Introduction 5 II. External Environment Analysis 6 II. I. PESTEL Analysis 6 II. II. Five Forces Analysis 8 III. Internal Environment Analysis 9 III. I. SWOT Analysis 10 III. II. Internal Resources and Capabilities 11 III. III. Value Chain Analysis 13 III. III. I. Primary Activities 13 III. III. II. Support Activities 15 IV Corporate Social Responsibility (CSR) 16 IV. I. Ethics 16 IV. II. Public Relations (PR) Crisis 17 IV. III. External Stakeholders Issue 18 V. Strategic Options and Choices 18 V. I. Expanding Outsourcing Activities to Other Developing Countries 18 V. IV. Emphasising Upon PR Campaigns 19 VI. Implementation and Evaluation 20 VII. Recommendations 21 V II. I. Improvement of the CSR Initiatives 21 VIII. II. Emphasise Upon Greater Initiatives on PR Activities 21 VIII. Conclusion 22 References 23 I. Introduction According to the present increasing competitive business scenario witnessed in the fashion retail industry, Zara has been recognised as one of the renowned fashion brands. The company has been playing a leading role in the respective industry through expanding in different global regions across the world. Zara is the major brand of its parent company The Inditex Group, one of the dominant clothing retail organisations within the globe (Corporate Excellence, 2011). It can frequently be observed that the company highly seeks to represent unique fast-fashion clothing to the global customers. In accordance with the present day context, the company is performing its leading role in 86 countries through its more than 1750 stores across the different nations of the world (Inditex, 2013). Emphasising upon the present competitive glob al clothing retail segment, the primary objective of this report is to demonstrate an in-depth analysis of Zara in the global clothing retail industry. The discussion of this report will be focused on analysing external environment of Zara through incorporating PESTEL and Porter’s Five Forces framework. Moreover, the discussion of t

Tuesday, October 15, 2019

Global Business Plan Essay Example | Topics and Well Written Essays - 1250 words

Global Business Plan - Essay Example Checking inflation, lowering the deficit, and bettering the efficiency of public sector continue to be vital challenges confronting the government. (The Economy of Costa Rica) Costa Rica continues to be one of the safest and most attractive countries for foreign investment in Latin America. The Costa Rican government, its ministries and F.I.s keep up a distinctly pro-US and continental position with regard to financial security and tax laws. The avowed objective is to attract mainly the companies that are on the technological forefront to leverage Central America's most educated, computer literate and highly disciplined workforce together with the modern production infrastructure the nation is presently building. Currently, the economy is being changing over from its long-term dependence on coffee, bananas and cattle rearing to electronics like microprocessor production and high-tech telecommunication services. The pro-investment friendly climate and government policy of transforming the country into the Silicon Valley of Latin America has lured major companies like Acer, Microsoft, GE, Intel Corporation to make considerable investments in the country bot h financially as well as physically, with major production and distribution facilities. (Doing Business in Costa Rica) During 1998, in the course of its entire history, Costa Rica is set to earn a major part from high technology exports than from coffee or bananas or from the flourishing tourism industry. The World Bank has highly rated the country in terms of political and financial health. In the annual conference, the World Bank commended the nation as possessing one of the most stable and robust democracies among the Latin American countries. World Bank also praised the country because of the healthy growth rate and some of the best social indicators in the continent. The country is one of the strongest advocates of continental trade zone, and already possesses its own agreement with Mexico and other nations of the region. The number of tree trade zones of the country and tax holiday opportunities is lucrative. They extend benefits like exemption from import duties on capital goods, components, raw material; unlimited profit repatriation, exemption of tax on profits for 8 years and a 50% exempti on for the subsequent four years. (Doing Business in Costa Rica) Even though the country is not an offshore financial centre in the conventional sense, it favourable tax structure implies that it could have been categorized as a tax haven some decades ago. But it was not until recently that the government came to know of its tax haven potential and started to enact laws and market this sector of economic activity. The country possess a lot of characteristic feature which renders it a distinct advantage compared to other offshore jurisdictions inclusive a perceived on shore jurisdictional status, rock bottom taxes and a fiscal policy that does not differentiate between residents and non-residents for taxation purposes. Off-shore activity is at present booming in Costa Rica and a number of popular companies have established operations, however the industry is yet just in its early stages. A major offshore banking industry is not present primarily due to the fact that the industry came out of the shackles of state control in the year 1996. (Offshore Business Activities in Costa Rica) The financial institutions in the

Monday, October 14, 2019

Examine the key principles of utilitarianism Essay Example for Free

Examine the key principles of utilitarianism Essay The theory of utilitarianism determines the rightness or wrongness of an action by its consequences. This is determined by measuring the amount of pleasure or pain brought to someone caused by an action. Utilitarianism is a teleological theory of ethics, this means that it is concerned with the outcome and the consequences, meaning that an act is not right or wrong in itself but is right or wrong depending on the outcome of said action. The main founder of this theory was Jeremy Bentham (1748-1832). Bentham worked to fight many things during his time such as industrialisation, mass migration and poverty. Utilitarianism is a relativist system – meaning there are no fixed rules, it is also concequentialist – this means that morality is by the consequences that directly follow an action. Utilitarianism tends to be brought down to one main rule and that is: ‘The greatest good for the greatest number’ whilst the principle of this rule is aimed to satisfy the majority, it does have its flaw is the fact that the minority still suffer. The principle of utility, as mentioned before, is: ‘the greatest good for the greatest number’ this means that if certain situations occur, advocates of utility would always choose the option that brought about the most pleasure for the most amount of people, this means that they would choose the action that brings about the better outcome, regardless as to whether or not the action may be perceived as right or wrong by society in normal circumstances due to the fact they are interested in bringing the most amount of pleasure possible. However, with this principle, comes a downside in the fact that whilst the majority may be satisfied or happy in a particular situation, there will always be a minority, regardless of how small, that are unhappy. However followers of the principle of utility may be encouraged to engage in wrong doings such as torture, whilst most would see this as an awful act, in certain circumstances, utilitarian’s may still take part in the act as it would bring about large amounts of pleasure for a large amount of people, with the minority still suffering, in this case, the person who was being tortured. The fact that utility is based on bringing about happiness this means that anyone who is an advocate of utilitarianism or follows the theory, is hedonistic, this means that they strive for pleasure and seek to avoid pain as often as possible, however what might be pleasure for some, may be pain for others. One that point, some may say that pleasure is subjective, meaning that pleasures are all different for different people, for example in a situation one may choose the option that he/she thinks will bring about a certain pleasure that they enjoy, however because they enjoy it, doesn’t me everyone will, so in actual fact even though they are trying to bring about pleasure due to their own tastes, they may not be causing any pleasure at all and may even cause some small elements of pain, due to the fact that people have different ideas on what pleasure is. Along with the point of different types of pleasure, J. S Mill stated that there are higher and lower pleasures in society, whilst he was around during the 19th century, obviously people’s views on pleasure has changed, however, Mill was thought to believe that opera and poetry were among the higher pleasures in life, whereas today, they may be seen as lower pleasures. One main question may be, ‘how does one measure pleasure?’ and in answer to that, Bentham devised the hedonic calculus, a form of calculation, designed to work out how great the pleasure or pain is that results from a particular action. There are 7 significant criteria identified by Jeremy Bentham and they are: Intensity (intense pleasure is the best), Duration (pleasure is better if it lasts longer), Certainty (pleasure that is definitely going to happen), Propinquity (pleasure that is close at hand), Fecundity (pleasure that promotes further pleasure), Purity (pleasure not mixed with pain) and Extent (pleasure that affects people). In order for an act to bring about a high amount of pleasure, it must satisfy majority of the criteria above, whilst it may be near impossible to find an act that satisfies all of the criteria, a pleasure will still be regarded as high or low, based on the amount of criteria met. Another key aspect of utilitarianism is that whilst there is act utilitarianism that focuses on the consequences regardless of the action taken place, there is also rule utilitarianism, created by J. S Mill. Rule utilitarianism the principle is applied to a selection of rules which are in turn, used to determine what to do in a particular situation. With rule utilitarianism, acts are either right or wrong regardless of what the outcome is. Rule utilitarianism can be easily compared to and agreeing with the law, in the fact that there are certain acts that are just plain wrong due to the fact that they are unlikely to bring out pleasure for a large amount of people, such as: murder or theft. With rule utilitarianism, it avoids the problem of ‘evil’ pleasures found with Bentham’s view, such as sadism. Rule utilitarianism also tends to bring about the most amount of pleasure without excluding the minority that suffer like act utilitarianism does, as rule doesn’t allow crimes against minorities that benefit the majority and allows the concept of justice. Rule utilitarianism came was devised due to the criticisms of Bentham’s act utilitarianism, in the case that act utilitarianism just follows the rules instead of trying to predict the outcomes. As well as the two already mentioned, there are more types of utilitarianism, such as: Preference utilitarianism and two-rule utilitarianism. Preference utilitarianism was devised by Peter Singer (1946-present), preference utilitarianism sought a way of decision making that took in to account the interest of the minority, unlike the previous theories. Singer stated that every individual’s preference must be taken in to account when deciding the best interests of the group and not only that, but every ones interests should be given equal value. Whilst the interests of the minority are more concerned with in this theory it still follows the fact that the right thing to do in a situation is what is best for the greatest number, however it has no reference to pleasure or pain. Preference utilitarianism has its own value that is followed, and that is: ‘The greatest amount of preference satisfaction, for the greatest amount of people’. With this theory it has advantages due to the fact that the minority do not tend to suffer as the ideology is concerned with preference satisfaction. The other utilitarianism was two-rule utilitarianism. This theory was created by R. M Hare (1919-2002) this is a theory that satisfies both act and rule utilitarianism by bringing both of their values together. In this theory, morality, based on rules and customs is acceptable for most situations, but occasionally we will need to use utilitarian thinking where we have to consider the consequences of an action. Whilst there is many different criticisms of both act and rule utilitarianism, Hare tried to bring them together with altercations to satisfy any criticisms. Those are many of the different important concepts that involve utilitarianism There are many key aspects to utilitarianism that I haven’t mentioned such as negative utilitarianism, Karl Popper (1902-1994) and motive utilitarianism, Robert Merrihew Adams (1937-present) these are all based around the main principle of utilitarianism however are not as well known as the other theories. Each of the features mentioned are key when it comes to understanding utilitarianism however, overall, I believe that the fact that everything fits in with everything else makes it a rather simple subject, on the whole, you know what the principle is and how simple it is, you know other theories that potentially challenge said theory but most of all you are given a way to measure and calculate it all. Overall I do agree with the theory of utilitarianism as life should be about pleasure and happiness, even if it is not available to you, either find it or bring it to others by an action. As a person who is an advocate of happiness and a hater of physical pain, I believe that life should continuously be one big happy moment, with that in mind, I would have to agree with the theory of utilitarianism, as its main principle is shared with my positive outlook, ‘bringing about pain for as many people as possible’. To what extent are these important concepts undermined by relevant criticisms (9) It could be argued that pleasure is subjective, meaning that pleasure is different for different people and may even link in with a social context in the fact that, what certain people find to be pleasurable may depend on social class, environment, background, social/peer groups etc , in the fact that an upper-middle class man may think of pleasure to be poetry or theatre, whereas a lower-working class man, may view pleasure as going to watch their favourite sports team and may find poetry or theatre boring, and vice versa. With that in mind we can refer back to J. S Mill’s theory of there being higher and lower pleasures, given this, it may affect the ideology of hedonism, in the fact that people all strive for happiness but with the idea to avoid pain. Another criticism is that utilitarianism as a whole can justify wrong doings in desperate times of need, such as torture, in extreme situations; it may be seen as justifiable to torture someone as long as it will bring about happiness to many people, even though such an act would usually be considered as unjustifiable and unequivocally wrong. Some critics of utilitarianism may also argue that pleasure has a negative knock on effect in the fact that pleasure for one person may cause pain to another, for example, if a job came down to two desperate people, whoever got it would be happy, the other; sad and upset. Some say that measuring pleasure was hard and therefore the hedonic calculus was created to make it easier, however it is still hard to apply and can also be impractical for quick response situations, where time is of the essence and not all of the criteria can be fully applied. The idea of utilitarianism is to predict outcomes and see how much pain/pleasure a particular action would bring; however, humans are not psychic and cannot accurately predict the future or the outcomes of an action. Linking to the point about one personas happiness comes another person’s pain, on a larger scale, whilst applying the utilitarianism principle, people are favouring the majority at the expense of the minority, whilst, in comparison they may seem more insignificant, when taking in to account the amount of people you’re helping, they are still humans that deserve happiness and avoid pain just like anyone else. Overall I do believe that there are many potential criticisms of the utilitarianism ideology however, I do not think anyone can argue against it by challenging its purpose and principle of bringing about happiness to a large amount of people, which in reality, is what most people strive for in life, as some would argue that there is no better feeling than happiness and joy.

Sunday, October 13, 2019

Causes And Minimization Of Soybean Flavour Via Enzymes

Causes And Minimization Of Soybean Flavour Via Enzymes Lipids, proteins, carbohydrates, as well as vitamins and minerals are main food ingredients that are responsible for flavour in vegetables. These compounds may give rise to volatile and non volatile compounds that give vegetable its characteristic odour and taste (Sessa, 1979). Soybean is very popular and unique in its ability to be cholesterol free and lactose free, and also because it provides good source of nutrients at low-cost such as proteins, minerals, vitamins and phytochemicals (biological active components derived from plants) and also is a source of oil and therefore it is classified as an oilseed and has a reputation of being natural and good for health (Martin et al, 2010). Soybean originated from Asia, was first cultivated in china and is most common in Asian countries and is grown by farmers since centuries. Soybean is a good source for providing useful protein especially in countries where people are protein deficient, or lack of proteins from animal source, or for th ose people that are lactose tolerant and cannot consume cows milk for them soymilk is available, which is made from soybean and is healthy and rich in protein. Soybean is used to produce many food products such as soymilk powders, flour, oil, soybean curd, chocolate, ice-cream, etc (Martin et al, 2010; Stephan et al, 2000). Although in many western countries acceptance of soybean has not been much successful due to its strong grassy/beany flavour which is unpleasant in taste and is unfavourable according to most consumers. Therefore, much research has been done to improve soybean flavour. According to many studies done on soybean flavour, lipid oxidation (lipoxygenase) an iron containing enzyme which is common in plants and animals, which undergoes Fe2+ to Fe 3+ transitions during per oxidation of fat catalyses the peroxidation of unsaturated fats to hydroperoxides is said to be responsible for the off flavour which breaks down during hydration, which will be further discussed in th is review. Causes of beany Flavour During cultivating soybean, it is found that it is beneficial to environment in terms of nitrogen and other minerals that benefit the soil by increasing carbon, nitrogen, phosphorous contents in soil. Unpleasant flavour such as beany /grassy flavour of soybean are generated from the lipids through lipoxygenase during the process of roasting, fermentation and germination, the lipoxygenase breaks down the oil into a number of chemicals including hexanal, and methanethiol and these chemicals result in off-flavours which are described as beany and grassy primarily in soybeans ( Suratman et al,2004; Wszelaki et al, 2005). Lipoxygenase in soybean seeds is present in the form of three isozymes ( Lox-I, Lox-II and Lox-III) (Kumar, et al, 2003). Soybean is an iron containg enzymes which catalyzes the oxidation of polyunsaturated fatty acids with cis,cis-1,4-pentadiene units to produce conjugated unsaturated fatty acid peroxides which are rensposible for the off flavour in soybeans as well as bitter taste (Li et al, 2008; Wang et al, 2008). It comprises of enzymes that are commonly found in soybean, can arise by either hydrolysis of fatty esters or oxidative fat corrosion. Naturally occurring enzymes such as lipid acyl-hydrolases, directly hydrolyze the fatty ester bonds of triglyceride s and phospholipids, producing free fatty acids. Lei and Boatright, 2005, revealed the importance of methanethiol to the characteristic odour of soybean which could give rise to a volatile sulphur compound; dimethul trisulfide is responsible for the off odour. Although the means for the effect of lipoxygenase on the formation of methanethiol is not well known, but is thought to be due to release of the free radicals formed during oxidation of polyunsaturated fatty acids. Methionine residues in soy protein products are aggregated by such free radicals, resulting in the formation of methionine sulfoxide which generates methanethiol as a final product as proposed by Lei et al 2005.Therefore, the data from current studies suggest that lipoxygenase not only catalyzes the oxidation of polyunsaturated fatty acids, resulting in the formation of volatile aldehydes, ketones, and alcohols, but also promotes formation of methanethiol (Lozano et al, 2007). Flavours developed depend on the composition of the fat with short chain fatty acids to C 10 having particularly disagreeable odours flavours and those above C1O possessing waxy or, at alkaline pH, soapy flavours. Hydrolytic fat corrosion is not much important in terms of flavour formation when compared with flavours from oxidative deterioration of free fatty acids. Strong soybean-like flavours have been found in model systems consisting of hydroperoxides generated by the oxidative action of soy lipoxygenase on pure linoleic and linolenic acid. Volatile Compounds produced contribute to the grassy and beany flavours, while non volatile compounds cause bitter and astringency. In addition, scientists have found that lipid hydroperoxides produced by Oxidation readily form in soybean seeds when compared with other vegetables. Once formed, hydroperoxides undergo decomposition to both volatile and non volatile compounds. Many volatile Compounds generated either by the action of enzymes or by autoxidation of polyunsaturated lipid. A volatile synthetic compound, 2(l-pentenyl) furan also was found to contribute to the beany and grassy notes of soybean oil. It was hypothesized to arise from autoxidation of linolenic acid. According to Zhou et al, 2000, 2-pentyl pyridine (2-pp) has the largest flavour value of any other flavour volatiles found in soybean products. While volatile compound contribute to beany flavour, non-volatile oxygenated fatty acids impart a bitter taste to soybeans and dried peas. For example, trihydroxy fatty acids generated by the action of soy lipoxygenases on linoleic acid is responsible for the bitter tastes but due to its low concentration it is unlikely to be the main cause off odour (Stephan et al 2000) . According to many studies peroxides, lipoxygenase, and phospholipids are the main cause of off odour in soybean and many studies show that pH and temperature may also have influence on the flavour impact causing undesirable taste. According to Iassonova, removing lipoxygenase (LOX) isozymes can reduces the amounts of volatile off-flavor compounds in soybeans and soy products drastically, but are not completely eliminated. The present work presents evidence that lipoxygenase-null (LOX-null) soybeans contain a LOX-like enzyme that is responsible for the offflavors in LOX-null soybeans. Volatiles production in triple LOX-null soybeans was terminated by heat treatment, which suggests an enzymatic cause to the off-flavors. The source is LOX-like in that the volatile compounds produced are similar to LOX-generated products of polyunsaturated fatty acids. Oxygen was consumed when a LOX-null protein solution was incubated with crude soybean oil suggesting that the enzyme catalyzed oxygen con suming reactions. The generation of flavour compounds was inhibited by the typical LOX inhibitors propyl gallate and nordihydroguaiaretic acid (NDGA). The enzyme appears to be more active with phosphatidylcholine than with other lipid substrates. The cause of the off-flavors in LOX-null beans appears to have enzyme-like characteristics (Iassonova et al, 2009). Strategies adapted to reduce beany flavour Although soy is rich in its nutritional value, it has not been much popular due to its beany unpleasant flavour; therefore many methods have been considered in order to get rid of this lipid derived beany off flavour in soybean which is due to lipoxygenase activity. Soybean proteins can be readily be modified by chemical, physical and enzymatic treatments changes the functional properties of the protein such as leading to flavour change. Methods such as heat treatment, pH adjustment, hydrolysis, enzyme treatment, ingredients addition, thermal modification, and breeding of soybean with low beany flavours have been used to eliminate/ reduce unpleasant beany flavour of soybean (Heywood et al, 2002; Suratman et al, 2004). According to Heywood et al, 2002, value enhanced soybeans (genetic modified/breed) have transformed fatty acid/ protein composition which means volatile compounds are removed that cause unpleasant beany flavour. According to Iassonova et al, 2009; removing lipoxygenase (LOX) isozymes can reduces the amounts of volatile off-flavor compounds in soybeans and soy products drastically, but are not completely eliminated. Temperature also has significant effect on soybean protein where significant decrease in unpleasant flavour compound was observed at lower temperature around 5.5 C (lower than room temperature). In many studies it was investigated that at higher temperatures the methanethiol increased and vice versa (Heywood et al, 2002). Also heating increases the digestibility of soy protein. Similar results were reported by Rehman et al, 2007, according to him soymilk prepared by heating soybean grains at least 15min at 100 C soaking in water at pH 8, (soybean water extract) improved the flavour and taste to some extent but did not completely eliminate the unfavourable flavour, it only had less beany flavour and more protein solubility and also improved colour consistency. Similarly Machado et al, 2008 reported that the anti-nutrients in soybean such as Kunitz (protease inhibitor that reduces the nutrient level of soybean) can be inactivated by heat treatments (wet) or biochemical treatments or ei ther by selecting soybean varieties (could be modified/ genetically grown) that lack these protease inhibitors along with heat treatment such as wet heat rather than dry heat. Soybean was heat treated for 15 minutes ( as excess heat could completely denature the protein i.e. decrease the solubility and nutrition value) and as a result the trypsin inhibitors (which was seen to be dependent on moisture level) were inactivated without affecting the quality of soy protein the in terms of nutrition value. Thermal treatment the most common old method used to modify soy bean flavour without affecting the nutritional value. This treatment is used to eliminate lipoxygenase activity in soybean which produces volatile compounds responsible for off odour. Enzyme modification are conducted to eliminate undesired flavours (beany) caused by hexanal. Alpha-tocopherol and isoflavones, both naturally occur in soybeans. Are antioxidants which inhibit enzymic oxidation of linoleate with lipoxygenases . Methods are developed to free naturally occurring antioxidants of enzyme inhibitors. Cysteins under aerobic conditions interacts with the catalytic site of lipoxygenase and induces irreversible inactivation of the enzyme. Cysteine reacting with linoleic acid prevents formation of volatile flavour compounds. In line with Li et al, 2008, and Wang et al, 2008, although the thermal treatment inactivates effectively soybean lipoxygenase (LOX), it denatures soybean proteins, results in amino acid degradatio n and other deteriorative reactions. Although there are concerns over the affects of flavours, texture, colours, vitamins and nutrients by thermal treatment, therefore, inactivation of soybean LOX by non-thermal treatment is aimed in order to avoid quality loss of soymilk by thermal processing and new techniques are introduced such as high pressure techniques for better quality and taste. Pulsed electric fields (PEF) a non-thermal food preservation method and become increasingly a promising option to thermal pasteurization. In comparison with traditional thermal pasteurization, PEF dramatically lead to inactivation of LOX activity and denature of enzymes in soymilk PEF not only can kill microorganisms and inactivate enzymes, but maintains taste, colour, texture, vitamins, and nutrients, of foods. Gas chromatography-mass spectrometry was used to determine the content of methanethiol in soybean which occurred in every sample of soybean tested (Lei et al, 2005) which gives out unpleasant odour. It also was observed that if pH levels were increased the amount of methanehtiol also increased due to breakdown of methionine. Cyclodextrin, which masks beany flavour molecules by reducing or changes the food flavour overall have been used to eliminate the molecules responsible for the off flavours in soybean. Hexanal is reported to be the main sources of beany flavour have been used to inactivate soybean lipoxygenase activity but it is found that it lowers the protein solubility. Another method is soaking soybean in ethyl alcohol and PH adjustment. Off-flavour is only observed when the soybean cells are borkendown/ or during cooking where many chemicals (e.g. linoleic acid; ketones, aldehydes, and alcohol) are released which give off odour (Rehman et al, 2007). According to Stephan et a l, 2000 saturated free fatty acids (FFAs) did not produce any bitterness in the concentrations investigated, and were able to influence the bitter taste of emulsions essentially even if they are present in concentrations that are only slightly above their thresholds. Fig.1.Improved soybean products (Bay, 2006) Various methods have been employed to inhibit lipoxygenase. Enzyme inactivation by blanching whole soybeans before grinding of soaked soybeans prevents formation of oxidized flavour in the production of bland-flavoured soy milk. Heat inactivation of lipoxygenase by extrusion cooking yields full-fat flour with improved odour, flavour, and stability. Further low pH inhibits lipoxygenase in soybeans and other legumes. Thereby minimizing the formation of volatile compounds for example flavourless tasting slurries free of lipoxygenase- induced off-flavours and odours were produced by grinding and fractionating raw soybeans under pH 3.8 for enzyme inactivation with saturated monohydric alcohols. Flavour of soy flour should be improved with alcohol or heat treatments. Alteration of flavour causing aldehydes to alcohols by means of an enzyme alcohol dehydrogenase could reduce flavour because alcohols generally have higher flavour thresholds than corresponding aldehydes. .Alcohols produced by this reaction can act as enzyme inhibitors in the meals, or they can be more readily extracted from meals unlike aldehydes because alcohols do not bind to proteins .Present processes for preparing soyflour, concentrate, and isolates generally involve solvent extraction, aqueous extraction, drying, and toasting. Products with improved flavours through these procedures are commercially available. One current method is used to achieve soybean with acceptable flavour, better quality, and reducing any undesirable characteristics. (fig.1.).In this method soybean is mixed in an heated aqueous salt solution to form a mixture, heating leads to deactivation of enzymes that are responsible for beany flavour. This improved misture is further processed (drying, roasting, powdering, and flavouring) so can be used in a variety of food products. Conclusion Although soybean milk is recognized as a nutritious beverage, it contains much lower calcium than cows milk. To eradicate the off flavour, scientists throughout the world have been in an attempt to find soybeans that lacked lipoxygenase enzymes thought processes such as mutation, hybridization and selection they were able to find few that few of the enzymes. These soybeans are now being used in soymilk production and other food products and no longer have the off flavour (beany flavour). Therefore, according to Rehman et al, 2007 soybean in water at pH8 showed to have less beany flavour and more protein solubility, similarly according to Wang et al 2008 high pressure was found be effective in slightly reducing off flavour by deactivating lipoxygenase in soy products such as milk and gave improved taste and flavour , these results were also in line with the finding with Li et al, 2008 who studied the inactivation of soybean lipoxygenase due to thermal treatment but is shown to affect the quality of food and similarly results reported by Wang et al, 2008. Although there are concerns about reduction in protein content or health affect when soybean is modified in order to eliminate the unacceptable odour, since consumers concern has always been on quality, appearance, taste, smell, and texture. According to Lei and Boatright, 2005 little is known about factors that influence occurrence of methanethiol in soy products.

Saturday, October 12, 2019

Black Holes :: essays research papers

Black Holes A black hole is the velocity necessary to take one away from one’s own gravitational force. For example, the escape velocity of earth is equal to 11 km/s. anything that wants to escape earth's gravitational force or pull must go at least 11 km/s, no matter what the thing is . The escape velocity of an object depends on how compact it is; that is, the ratio of its mass to radius. A black hole is an object so compact that, close to it, even the speed of light is not fast enough to escape. A common type of black hole is the type produced by some dying stars. A star with a mass greater than 20 times the mass of our Sun may produce a black hole at the end of its life. In the normal life of a star there is a constant tug of war between gravity pulling in and pressure pushing out. Nuclear reactions in the core of the star produce enough energy to push out. For most of a star's life, gravity and pressure balance each other exactly, and so the star is stable. However, when a star runs out of nuclear fuel, gravity gets the upper hand and the material in the core is compressed even further. The more massive the core of the star, the greater the force of gravity that compresses the material, collapsing it under its own weight. For small stars, when the nuclear fuel is exhausted and there are no more nuclear reactions to fight gravity, the repulsive forces among electrons within the star eventually create enough pressure to halt further gravitational collapse. The star then cool s and dies peacefully. This type of star is called the "white dwarf." When a very massive star exhausts its nuclear fuel it explodes as a supernova. The outer parts of the star are sent into space and the core falls under its own weight. To create a massive core a progenitor (ancestral) star would need to be at least 20 times more massive than our Sun. If the core is very massive (approximately 2.5 times more massive than the Sun), no known repulsive force inside a star can push back hard enough to prevent gravity from completely collapsing the core into a black hole. Then the core compacts into a mathematical point with zero volume, where it is has infinite density.

Friday, October 11, 2019

Critical Thinking and Ethics Essay

The relationship between critical thinking and ethics is important because it determines the right and wrong of a decision based on personal recognition of basic human rights. To become a good critical thinker we must analyze and observe, evaluate, and take a moment to separate or own bias beliefs from the issue at hand. Critical Thinking is defined as â€Å"The objective analysis and evaluation of an issue in order to form a judgment.† The effects of our decisions have major consequences on a surrounding body of people, and the work place environment. Issues arise when our thinking fails to keep pace with reality. Personal ethics helps assist with my decision making. It guides me to participate in actions that meet my moral standards. Ethics helps me consider the impact of my actions on an individual. The foundation of ethical thinking involves having choice and balance in your decisions. Ethics can also apply to our social and professional environment. It gives us an understanding of others opinions and gives us the ability to have an open mind to new ideas and experiences. Ethics gives recognition of the long term or short term impact are choices can have. Applying ethics allows us to accept the responsibility for the choices we make. As humans we all are faced with imperfections, it’s what we do to fix our mistakes that set us apart. In the Ethical Lens Inventory my blind spot pointed out that â€Å"I believed my motives justified methods or my own good was good enough.† Meaning I sometimes fail to be held accountable to the people that depend most on me. I become narrow minded and don’t see my method of thinking to be incorrect. By learning the steps in critical thinking I can learn to be more balanced in my reasoning skills. I can still stay determined in fulfilling my duties while achieving the greater good for other individuals. In the critical thinking process there are six steps that can be taken to insure success in everyday decision making. Step one and two describes remembering and understanding. Taking the time to listen to what is being  presented to you and fully understanding where the person is coming from or the information that is being given to you, is the first step to critical thinking. Third and Fourth step describes applying and analyzing. Practice problem solving, and identify the cause and effect of the information being given. Learn to recognize the emotional payoff by applying what was being directed to you. The Final step are evaluating and creating. Process the context of your thinking. Review what was said and reflect on it. Lastly be creative in your response. After processing all the information that was being given to you mesh all the necessary steps together and come up with a knowledgeable response. Remembering that ethics and critical thinking determines what is right and wron g in our everyday decision making and can prevent long term effects and can helps us arrive to reasonable conclusions. Bibliography 1) http://www.criticalthinking.org/pages/our-concept-of-critical-thinking/411 2) Becoming a Master Student,ch.7 ISBN:9781285193892 Authors: Dave Ellis, Doug Toft Copyright Cengage learning(2015)

Thursday, October 10, 2019

Literary Exploration on of Mice and Men

Literary Exploration In life we are part of many roles that create dangers we face that may lie beyond our understanding. Even though these roles are hard to understand, they can give meaning to our life. In John's Steinbeck â€Å"Of Mice and Men,† we see these men's day to day lives, the main character; George takes care of his friend Lennie who has difficulties understanding the rules of the world we live in. Through the story there are many ups and downs mostly involving Lennie, who is trying to see through the eyes of George and to do and be as George is.For this reason George is constantly trying to think of what is best for Lennie. Through all of this they face even more dangers and still try to find a way to raise money for a farm to call their own. George and Lennie show how the dangers we face can affect our lives for the better while everything fails around them. Danger is important in our lives, because it gives us the drive to go through day to day lives. Often whe n struggling with dangers we find hope and we look to the outside world for assurance and escape from our worries or pain.George and Lennie find dangers from the very start of the novel because of they are forced to run from one of many problems Lennie causes. In the novel Steinbeck gives Lennie a purpose of taking care of the â€Å"rabbits† and in doing this it shows Lennie that to him his purpose in life is to take care of the â€Å"Rabbits. † In the novel a quote that show that the dangers they ran from at the very beginning are far behind them, â€Å"Guys like us, that work on ranches ,are the loneliest guys in the world. They got no families. They don't belong no place†¦We're gonna have a little house an' a couple of acres an' a cow and some pigs and live off the fatta the land†¦ We'll have a big vegetable patch and a rabbit hutch and chickens†¦Ã¢â‚¬  this quote shows how George and Lennie strive to have a better life. Even though George knows tha t these dreams will never come true, â€Å"let’s have different color rabbits, George†¦ Red and blue and green rabbits†¦ sure fluffy ones. † As you begin to read on in the novel, it almost seems as if, their hopes and dreams are starting to come true. â€Å"you know a place like that? †Ã¢â‚¬ ¦Ã¢â‚¬â„¢Maybe we could do her right now? †¦Ã¢â‚¬ In one month. †Ã¢â‚¬ ¦ But then Lennie unknowingly is killing everything he touches and the dangers they ran from are coming back just as before , â€Å"Why he’s dead. † She cried â€Å"I was just playing with him†¦ and he was gonna make like he was gonna bite me†¦an’ I made like I was gonna smack him†¦ an’†¦an’ I done it. An’ then he was dead. † And because of this and Curly’s wife George is faced with a big decision. George must learn that Lennie is dangerous to others that are around him because he does not know his own streng th, and that him and Lennie cannot keep running forever.However, hope can be taken as well, which is shown in the novel by a stable buck named Crooks. â€Å"A guy sets alone out here at night, maybe readin’ books or thinkin’ or stuff like that. Sometimes he gets thinkin’, an’ he got nothing to tell him what’s so an’ what ain’t so. Maybe if he sees somethin’, he don’t know whether it’s right or not. He can’t turn to some other guy and ask him if he sees it too. He can’t tell. He got nothing to measure by. I seen things out here. I wasn’t drunk. I don’t know if I was asleep. If some guy was with me, he could tell me I was asleep, an’ then it would be all right.But I jus’ don’t know. † Crooks speaks these words to Lennie, on the night that Lennie visits Crooks in his room. The old stable-hand admits to the very loneliness that George described in the novel. As a black man with a physical handicap, Crooks is forced to live in the barn whitch is on the ranch life. He is not even allowed to enter the white men’s bunkhouse, or join them in a game of cards. His bitterness usually comes out through his bitter, caustic wit, but in this passage he displays a sad, touching side. Crooks’s desire for a friend by whom to â€Å"measure† something.Because these men feel such loneliness, it is not surprising that the promise of a farm of their own and a life filled with strong, brotherly bonds. â€Å"I seen hundreds of men come by on the road an’ on the ranches, with their bindles on their back an’ that same damn thing in their heads . . . every damn one of ’em’s got a little piece of land in his head. An’ never a God damn one of ’em ever gets it. Just like heaven. Ever’body wants a little piece of lan’. I read plenty of books out here. Nobody never gets to heaven, and nobody g ets no land. In this passage , after Lennie shares with Crooks his plan to buy a farm with George and raise rabbits, Crooks tries to deflate Lennie’s hopes which creates dangers that may lie beyond our understanding. He relates that â€Å"hundreds† of men have passed through the ranch, all of them with dreams like Lennie’s. Not one of them, he emphasizes with bitterness, ever succeeds to make that dream come true. Crooks shows a sense of reality, telling again of Lennie’s childlikeness , and that the dream of a farm is, after all, only a dream.This moment show’s off Crook’s character, and how a lifetime of loneliness and cruelty can lead to bitterness. It also furthers Steinbeck’s disturbing thought’s that those who have strength and power in the world are not the only ones responsible for cruelty. As Crooks shows, even though he was hurt by others, he seeked out Lennie and attacked him because he is even weaker than Crooks is. Sometimes in life we have difficulty in decisions that makes us question our morals even deeper our character. Curley’s wife enters the barn and try’s to console Lennie. What you got covered up there? † She admits that the life with Curley is a disappointment, and wishes that she had followed her dream of becoming a movie star â€Å"Coulda been in the movies, an’ had nice clothes-all them nice clothes like they wear. An’ I coulda sat in them big hotels, an’ had pitchers took of me†. Lennie tells her that he loves petting soft things, and she offers to let him feel her hair. When he grabs too tightly, she cries out. Lennie becomes sacred and tried to silence her, he unknowingly breaks her neck.Lennie flees back to a pool of the Salinas River that George has told Lennie of the meeting place that should either of them get into trouble they are to meet. As Candy discover what has happened and gather together a lynch party, George joins Le nnie. Much to Lennie’s surprise, George is not mad at him for doing â€Å"a bad thing. † George begins to tell Lennie the story of the farm they will have together. As he describes the rabbits that Lennie will tend, the sound of the approaching men grows louder. George shoots Lennie in the back of the head.When the other men arrive, George lets them believe that Lennie had the gun, and George wrestled it away from him and shot him. Only Slim understands what has really happened, that George has killed his friend out of mercy â€Å"Goerge raised the gun and listened to the voices†Ã¢â‚¬ ¦ â€Å"le’s do it now. Le’s get that place now. † Slim consolingly leads him away, and the other men, completely puzzled, watch them leave. Lennie is an illustration of how, as we go through life, every human’s personality will be given its test however, it is up to the person to either grow from the knowledge or be crushed as a result.

The Truth Without All The Facts

The main problem with A Doomsday Reader: Prophets, Predictors, and Hucksters of Salvation, edited by Ted Daniels, is that this work is intended as a guidebook or compendium of sorts for a reader concerned with prophecy and Christian salvation. However, Daniels consigns his work to the inferior status of the lofty dissertation, or more accurately, an extensive annotated bibliography for a term paper, of this contentious subject by his choice of style and configuration.This main hindrance, which appears to actually have been purposeful, comes from the format for which Daniels chooses to present information to his reader and openly excludes any contradictory statements to further support or refute his assembled facts.To begin with, Daniels constructs Doomsday as a three-parter, with Part One highlighting the religious and political philosophies behind secular enlightenment, Part Two illustrating the evil lurking within those political and religious realms, and Part Three relating the tr agic results, all well-known and controversial events, and how chaos originated by the all-consuming, apocalyptic movement known as the Revelation.In the Introduction, Daniels spends a few discerning pages explaining his definition, literally and figuratively, for the critical terms a reader might come across when researching Christian prophecy and Revelation. Then, after a short explanation of his theory â€Å"that apocalypticism†¦is inherently political and that [a reader] might come to understand it better by taking that aspect of it fully into account† (Daniels 15), the book begins with his collection of essays and carefully constructed footnotes on his topics.However, Daniels’ theory is more or less left behind as the reader becomes disoriented by the essays and assembled information. His thesis, which he shrewdly never states in its entirety has a fundamental problem that he attempts to ignore by presenting his information as pure fact, with nothing to dispu te, deny, or, for that matter, confirm. And, because he offers no further insight into his claim, it can only be accepted as is, as fact, and while his chapters do provide a focus on his theory, they do nothing to prove anything other than to illustrate that he is more than adept in compiling facts to suit his purpose.For example, in Part One, Daniels highlights two main examples of leaders, Karl Marx and Adolf Hitler, who politically enforced their ideals for secular millenarianism, or, as Daniels has chosen to refer to it, the apocalyptic movement. Daniels uses Marxism to show how â€Å"like earlier apocalyptic ideologies†¦the interaction of opposing forces—in this case, labor and capital—drives events in the world† (56).It is a deceitful method of relating the truth, because apocalyptic ideologies, which he defines in his Introduction as â€Å"a struggle between the forces of good and evil† (4) focus on spirituality and redemption, not jobs and mo ney, but he is clever not to mention this again because Marxism would then have nothing to do with his point at this moment. Now, the facts cannot be denied that Hitler was indeed a bad man, but in truth, his position was one of purification, of ridding the world of the tainted race, the â€Å"ape-men† (65) and was not about religious enlightenment.Daniels gets around this fact by offering that â€Å"Hitler’s program combined two related elements common to many apocalyptic movements: revenge and purity† (70). With that said, a reader can be led to believe, because of Daniels’ previous definition for apocalypse as basically anything or any movement that has the potential to destroy the world, that Hitler could be very much an averted anti-Christ. With no other testimony or evidence contrary to this, a reader is forced to accept Daniels’ claim as fact.Now, the biggest problem with his thesis comes from his claim that the apocalyptic nature inherent i n all people is caused or, more succinctly, manufactured, by politics. By saying this, Daniels is expunging the reality and responsibility from people who knowingly commit suicide thinking that their salvation is at hand if they choose to follow the best salesman. To follow, dumbly and blindly without question because someone believes glory comes with a sacrifice like suicide (which is ironically the greatest of all sins, according to Christian religion) is not something that can be placed in the broad category of political maneuvering.It can be orchestrated by a political mastermind, yes; but that political mastermind is also very nearly as blind and dumb as the herd of sheep they lead to slaughter because they too believe, without question, that their own redemption or whatever freedom they are seeking comes from controlling the lives of others, and how well they manage at the task. While this can be defined as apocalyptic nature, because it is utterly destructive, it is not inher ently political—it is inherently human.But to say that the apocalypse and the movement that will one day revolutionize the world is inherently human is perhaps too extreme for a book of this sort to delve into. Daniels is most certainly aware of the controversial nature of his subject and understands, too, how people read and react to this subject when taken as a whole. If he focused on the problem and the ultimate destruction of the world as originating from being human, a large segment of his audience would close the book in disgust because they are, instinctively, because of the nature of the topic, seeking answers.And, with an efficiency to be admired, Daniels is cleverly able to grant those answers—even if it means skipping a measure of the truth. But, with any decent argument or frankly, any decent production of information, the fact and the fiction of the accumulated information need to be presented side by side so that the fact, if it truly is fact, will stand on its own because, by its nature, fact has more power and authority than any fabrication ever will. With this method, information can be highlighted and validated at the same time.While this may work in the Encyclopedia Britannica, Daniels, is not an authorized authority on the subject and therefore requires room in his work, or at the very least, acknowledgement, for such interpretation. Otherwise, the reader is being led into the exact trap that Daniels expresses is responsible for sending cults off to commit suicide for a holy comet in Part Three. In this way, Daniels actually forbids a reader to consider their options, and instead, ironically commits the very same sin that he compiled Doomsday Reader to argue about: herding the people with cunningly used portions of fact.And, with his choice of format, Daniels also neatly removes himself from any sort of literary or spiritual criticism because he assigns himself as the editor of this work, and does not hold the mantle of the au thor. Moreover, as is his way, every chapter ends with a â€Å"Notes† section in which all sources and facts gleaned from weblogs, news, and the Bible are posted in the standard APA citation style. While this is not unusual in a reference book of this sort, it becomes a bit disconcerting when every chapter ends with two pages of sources to review.At that point, a reader is left to wonder how much, if any, of the information came from Daniels. Or, more importantly, why he chose the facts he did to illustrate whatever version of the truth he hopes to prove. But with a topic this controversial and completely emotional and sacred for a great deal of the religious community, fact needs to be presented with disconcerting arguments as well, or at least offer in his extensive Works Cited, since he took the time to make it happen, authors or websites that offer some form of skepticism.In this manner, Daniels is able to present all of the related information on this subject without eve r being forced to declare his position or specify an exact opinion. But, more importantly, Daniels never offers any information to refute his truths either, so for that reason alone, Daniels is removing himself and his information from interpretation because the method he uses presents everything as fact. His sources, as they are quoted, are to be accepted and believed as fact, no questions asked, no tokens granted.Overall, while Daniels attempted to compile a compendium of information for the reader interested in prophecy or the Revelation, his theories and ideas are hardly presented at all, unless a reader gives the same weight to the slightly audacious Introduction, which offers his brief, indeterminate premise for creating and organizing his work. And, by choosing so specific a format for assembling his work, his information can be taken no other way, especially because every chapter, and very nearly every paragraph, ends with a footnote, and not an opinion.It is his chosen form at that lends to an attitude of distrust from a reader because Daniels cannot be taken fully and with complete authority on such a controversial theme. If anything, Doomsday Reader serves more as a tidy and eloquent annotated bibliography for a term paper than as the foremost guidebook for understanding prophecy and the terms required by the Bible for Christian salvation. Works Cited. Daniels, Ted, Ed. A Doomsday Reader: Prophets, Predictors, and Hucksters of Salvation. New York: New York UP, 1999.

Wednesday, October 9, 2019

Visual analysis Essay Example | Topics and Well Written Essays - 750 words - 1

Visual analysis - Essay Example The following analysis examines these three aspects of the poster in turn: the representation of the dramatic content of the film, the adherence to film advertising conventions, and the contention that it is a classic film. At first sight, the most striking attribute of the poster is the complex image in the center. The face of a woman is shown with eyes closed and mouth open. This temporary blindness is one of the ways in which the film underlines female victimization (Diffrient 80). The red lipstick and open mouth convey a high level of arousal, which could be interpreted in several ways, including sexualized excitement, fear or shouting. The woman’s hands are in a rigid, fully stretched position which conveys extreme stress, as one hand protects her head and the other appears to reach out as if grasping for help. Images of birds are overlaid on the female face, in various shades of black and grey. The beaks of the birds all focus on the woman, giving the impression that she is under attack. There is an implicit appeal to the viewer of such an image to feel sympathy for the woman, who is clearly distressed and afraid of the birds. It is also advance notice that the genre of the film is horror, because of the fear that is visible in the female figure. In contrast to this dramatic image in the center of the poster, there is a small image of the same female actor in the right hand corner at the bottom. This feature recalls the proportions and style of a passport photograph, with few colors and a full-face angle showing Tippi Hedren’s clearly features. The caption â€Å"A Fascinating New Personality† is intended to add mystery to the image, but the main visual message is a very obvious likeness to the Hollywood star Marilyn Monroe, who had died in tragic circumstances just a year before, in 1962 (Taraborrelli 470.). The iconic importance of Monroe in American culture of this period has been attributed to her status as â€Å"a contradiction i n terms† (Rollyson 14), something between a victim and a goddess, or an innocent child and a knowing sex-symbol. The phrase â€Å"and introducing ‘Tippi’ Hedren† alongside the image adds to the impression that the poster is trying to persuade the viewer that this actress has emerged to take on the iconic role that Monroe’s death has left vacant. The format is portrait, and not landscape, which gives the poster the look of a book or page, rather than the widescreen shape of a movie. This format gives the poster an intellectual aura, and this is underlined further by the black and white portrait of the Alfred Hitchcock at the top of the poster, and the provision of a quotation from the director, along with a copy of his signature, in different typefaces. It is very unusual to see a movie poster with the director’s photograph on it, since most movies are more concerned with advertising the leading actors in the film, who are likely to draw in the ir fans. It is also unusual to see an endorsement for any artistic work from the creator himself or herself. The subtle argument being presented here is that this is an exceptional director whose work is of proven merit and whose opinion is worthy of attention. The director’s distinctive, rather heavy face, his dark suit and his somewhat arrogant side-ways look are indicators of a sense of superiority and formality. The

Tuesday, October 8, 2019

The Definition of Art Essay Example | Topics and Well Written Essays - 1750 words

The Definition of Art - Essay Example Art in the Middle Ages can be seen to be dominated by themes of Christianity as the Paganism of the shattered Roman Empire gave way to the Christian belief structures of the new emperors and rulers. From roughly the 500s to the 1500s, art was dominated by a rigid interpretation offered by religious leaders rather than through any of the science or knowledge that had been gained in earlier centuries. Like the Renaissane itself, the Middle Ages can often be broken down into three distinct periods: the early middle ages, the central middle ages and the late middle ages. â€Å"During the early Middle Ages, most paintings were found in the form of illustrated manuscripts. This remained the chief form of painting for years† (Rymer, 2004). A chief reason for this was due to the fact that much of the art produced during this period was produced in the only place where individuals had the leisure and materials with which to produce it and where the wealth consented to support it. Manus cripts were important in preserving the knowledge of the church before the printing press was invented and the illustration of these manuscripts was encouraged by those individuals with the power and strength to encourage it but without the knowledge to read it. â€Å"During the time of Charlemagne, a large emphasis was placed on learning. Though Charlemagne could not read, he supported the development of illustrated texts† (Rymer, 2004). Color usage was relatively muted in the earliest examples of illustrated manuscripts.

Monday, October 7, 2019

Gender Analysis in a case study Essay Example | Topics and Well Written Essays - 2000 words

Gender Analysis in a case study - Essay Example The case study in Mexico simply highlights how gender is embedded in the improvement of sanitation and water availability in peri-urban and rural areas. The Joint programme on establishing effective and democratic water and sanitation management in Mexico used a conventional approach in upgrading the involvement of women in water related public institutions. This case study used the Moser framework because it focused mainly on the planning principles of those planning to incorporate gender into their work programs or projects. Moser (1993, 5) stated that those planning to do so lacked the needed planning doctrines and procedural tools. It emphasized on women’s participation in the local water management and their duties in boosting water access in the community. Men, women and the local authorities were advised on how to positively contribute in the improvement of water access in the community. Each of them was assigned particular roles in achieving these objectives and to be able to work simultaneously. The programme found this beneficial especially to the women because they felt appreciated to be able to be a part of the desired change. The Moser framework which is also referred to as the triple-roles framework merely provides different approaches towards attaining the same goal. It places priority on giving men and women roles for the economic development of their projects. It implements gender division of labor and gender distribution of resources. The community is expected to know which roles they play according to the resources they have (Candida, et al 1999). This framework provides a simplistic way of collecting women’s and men’s data while at the same time provide access and management to resources (Warren 2007). Using the proper methods to collect data is very important in any type of framework so as not to create any